The general partner of SOSC - Billa, entrusted us with the idea and execution of a TV spot with the Žampa brothers for the Winter Olympics campaign in Beijing.

Branding

Strategy

Campaign

Media

PR

Branding Strategy Campaign Media PR

Žampa! Žampa!
Žampa!

We were tasked with creating a TV spot promoting Billa as a long-term supporter of all generations of athletes in Slovakia.

We partnered with a well-known trio of Žampa brothers, all accomplished skiers, to deliver a simple yet effective TV spot promoting Billa as a major supporter of Slovak athletes.